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Innovative flooring industry diversified channels |
fengqingxue
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Posts: 4185
Location: newyork
Joined: 18.01.16 |
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Flooring industry sales channels in addition to the presence of such building materials as actually home city, the new channel deals, residential marketing, engineering, decoration companies, online sales are high-speed developing. It is understood that the flooring industry in full swing buy to hold, such as living at home floor, Shun floor, David floor, Zhengge floors have launched factories buy activity, a good market response.
First half of 2011, have been living in their home in Nantong, Chengdu and Zhongshan factory carried out three large-scale buy thousands of people, and by virtue of these three large factories buy achieved good market performance. On the first floor living home factory in Zhongshan Cultural Festival and buy feast, more than 3,000 consumers from the cities of Guangzhou and Shenzhen, but also the whole production line to visit the antique floor living home Zhongshan factory, consumers visit the factory, not only so that they living at home floor brand with the most direct knowledge of, and make life at home floor harvest orders, increase sales.
The current real estate market is volatile, confusing macro market floor, flooring industry needs to pay attention to change channels, explore new way, traditional stores, engineering, decoration companies, community promotion, buy, e-commerce should be multi-pronged. If only rely on the traditional stores, it is likely to be out of the market. I believe that focusing on the channel change, to explore a new way, is actually home to Hangzhou store closed an important inspiration to this event bring the flooring industry.
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